Ouya hires free-to-play specialist

Ex-Jawfish creative director Tadhg Kelly signs on as microconsole expands availability to new countries, retail locations

Tadhg Kelly is getting out of the mobile business. The former creative director of Jawfish Games posted an update on his What Games Are blog announcing that he had left the mobile game studio to work at Ouya.

The move was precipitated by Jawfish’s recent decision to abandon the multiplayer mobile game market.

“Mobile has become incredibly difficult to crack without an immense bank balance because of the escalating costs of user acquisition, and the smart choice for Jawfish became to pivot into technology provision in the casino space,” Kelly said. “While wishing them all the luck in the world, that change didn’t make a lot of sense for me.”

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