New Startup by Bioware Zynga and EA veterans

A team of experienced industry executives have joined forces to launch new free to play developer Rumble. “The Rumble team includes veteran developers, executives and product leaders from Zynga, Activision, BioWare, Blizzard, Playdom, Electronic Arts, Turbine, FooMojo and RockYou,” says the start up’s site. “Our team has helped ship 20+ platinum selling games, launched multiple social games played by millions and created billions of dollars of value for stakeholders.” Rumble Entertainment plans to develop games for mobile and PC that have AAA production values but a freemium business model. It will publish its first games in 2012, and will also act as a publisher for third party titles.

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